A Philadelphia Burger King is refusing to sell the new Philly Cheese King burger to honor the original recipe of the Philly cheesesteak.
There’s a new item on the Burger King menu. Released October 25th to an unsuspecting but cheese-loving American public, the Philly Cheese King uses the Philly cheesesteak as inspiration to create a meat-and-cheese-filled monstrosity that is sure to be a crowd pleaser.
The Philly Cheese King is essentially just two quarter-pound patties slathered in cheese and layered with caramelized onions on top. It’s about as closely related to an actual Philly cheesesteak as a double-quarter-pounder at McDonald’s, which is probably why one Philadelphia BK restaurant decided to revolt.
Located at 15 S 8th St, Philadelphia, PA 19106, this one Burger King restaurant will not serve the Philly Cheese King in order to honor the original recipe of the Philly cheesesteak sandwich, which was invented in Philadelphia around the 1930s. The original recipe called for an Italian bun, sliced rib-eye beef, grilled onions, and provolone cheese--none of which are present in the Philly Cheese King.
The strange thing about this news is that it doesn’t come from a hardline conservative restaurant manager, but Burger King themselves. The burger chain issued a press release on the same day the Philly Cheese King hit stores in order to let downtown Philly residents know they can’t get the new cheese-infused burger at that specific Burger King location.
Smelling a publicity stunt, Philly.com reporters decided to do some digging. It turns out the franchisee that owns the 8th Street location also owns two other Burger King restaurants which are in fact selling the Philly Cheese King. So it seems that a traditional Philadelphian is not the reason that the one restaurant in downtown Philly is refusing to sell the Cheese King.
Additionally, Philly.com also noted that a similar burger came out 2 years called the “Philly Cheeseburger.” The only difference was a longer hamburger bun.
Sorry, Mr. King. We see through your clever marketing ruse. All you’re doing is denying the good people of downtown Philly a cheeseburger with enough greasy meat and onions to stop a walrus heart.