Resy's acquisition of rival restaurant booking system Reserve brings it one step closer to being a viable competitor to OpenTable.
Reserving a table at a restaurant, no matter how exclusive it may be, is not as tricky and convoluted as it once was. There are now any number of apps available to us which we can use to book a spot at an eatery with quite literally a few clicks. In fact, there are almost too many. It's hard to know which app to use as some restaurants are exclusive to certain companies.
Well, thanks to Resy, there is now one less app you need to consider. The reservation app has recently acquired one of its competitors, Reserve, according to a press release issued by the former. That means all the restaurants exclusive to Reserve will soon join Resy's ranks, but not until 2019.
Many of you reading this likely head straight to OpenTable when booking a spot at a nearby restaurant. It is the biggest and most established restaurant reservation system in the US after all and has been around for 20 years. However, now that Resy has acquired Reserve, OpenTable might be about to find itself with its first legitimate competitor for American restaurant goers.
Once the eateries from Reserve officially join forces with Resy, it will have an impressive 4000 restaurants under its belt. That already makes it the largest privately held restaurant reservation service in the country according to Eater. While it still has some building to do to reach OpenTable's level, it's getting there. It will also allow Resy to reach areas of the country that it currently doesn't have much of a foothold.
Chicago is perhaps the most significant of those areas. Reserve had a big presence in the Windy City and OpenTable does not. That's because an employee of the latter booked hundreds of tables in Chicago in an attempt to damage the reputation of establishments that were exclusive to Reserve. Big mistake as once customers found out, it only boosted the business of Reserve. That boosted business will now benefit Resy instead.